In earlier times, posters, banners, and vinyl adhesives were the only signage options you had for promoting your business. However, times have drastically changed now. As you walk down the street and look at illuminated sign boards with beautiful fonts and catchy designs, you realize that marketing has evolved in an impactful way!
The concept of illuminated signage came into the limelight about a decade ago, and soon after, it became a popular trend because of its apparent advantages over regular signage.
Through this blog, we will tell you how you can outshine your business in the crowd just by creating the right signage. But, before we jump to the details, we will first introduce you to the term - illuminated lightbox signs.
What is an Illuminated Lightbox Sign?
Traditionally, a lightbox is electrically-lit signage containing the mechanisms to enclose, suspend, secure and display a separate sheet of backlit film that embodies a printed image and is designed to travel light through the film for increased image brightness, contrast, and color saturation.
The Types of Lightbox Signs
One of the best parts of lightbox signs is that you get numerous storefront options which you can compare and choose a sign that justifies the theme of your business.
Some of the most used signs are listed below -
1. Neon sign
Lighted electrically by long luminous gas discharge tubes filled with rarefied and other neon gases. They are multicolored glowing signages that give a striking appeal to your business.
2. Backlit signs
They are large format color graphics illuminated from behind by a light source. Backlit signage does not require external lighting to make it visible, which is why it is a favorable choice for shopping centers, trade shows, airports, and more.
Since you are acknowledged with the full particulars, we will now tell you why illuminated lightbox signs are a must for your business.
6 Reasons to Use Illuminated Lightbox Sign for Your Business
1. Eco-Friendly Option
Why not invest in something that's good for you and the environment? Yes, your little effort can make the change. Wondering how that works? Let us enlighten you.
Keeping the lightbox illuminated 24*7 ensures more visibility and increased walk-ins, and it is an eco-friendly solution as it consumes 80% less energy and produces a minimum carbon footprint.
Another great advantage of LEDs is that they do not contain toxic elements such as mercury, hence being a sustainable solution.
A further popular option for lighted signs is Neon. These signs are well-known for being energy-efficient illuminated signs, and when adjusted for brightness, they share a similar environmental friendliness as LED lighted signs.
As opposed to neon lights that lose brightness over time due to gas leakage, LED Lights are not reliant on gas, hence maintaining consistent brightness.
2. Professional Appeal
An appealing sign leads to success. You will likely gain more customers if your signage has engaging graphics, beautiful fonts, and exceptional quality. As a matter of fact, 68% of consumers believe that a business' signage determines the quality of its products or services.
Gain an edge over your competitive market with a distinctive identity. LED lights have a long life span and won't flicker or grow dimmer when they are about to die out. All in all, you will experience a long-lasting, professional look.
3. Low Maintenance
Aluminum is the most common material used for creating decorative and outdoor illuminated lightbox signs. It is highly durable and can withstand severe climatic conditions and corrosion.
A well-designed aluminum frame will last for 7 to 10 years. In such a case, you don't have to worry about getting a new one for a long time.
An estimated lifespan of a LED bulb is somewhere between 25,000 hours to 50,000 hours. Even if you keep your signage lit up for 24 hours straight, it will last for 3 to 6 years.
Keep in mind that low maintenance is only possible through high-quality construction. Your choice of material will determine the life cycle of your signage.
4. Round-the-Clock Visibility
"It takes months to find a customer and seconds to lose one - Vince Lombardi.
Choose signage that increases visibility. This is where an illuminated lightbox sign comes to play.
Unlike static signage, the illuminated lightbox has a remarkable appeal, making it easily visible from far away.
One major drawback with unlit sign boards is that they start to fade as the sun goes down. Although this is not a serious issue for business owners operating during the day, this is a matter of concern for restaurants and cafes catering at night.
LED illuminated lightbox signs are a sure-shot way to drive-in customers and help night-time businesses boost their sales.
Positioning of the sign also creates a huge impact on visibility. Placing it at the proper distance and location will help customers discover your business without bearing any extra effort.
5. Empowers Your Brand Identity
An illuminated lightbox can take your business to the next level. They enhance your brand's color and make your logo appear crisp with plenty of contrast.
In the end, branding is about consistency. Since your lightbox can stay illuminated 24*7, they always allow passersby to take notice of what business, even when you are closed.
6. Custom Options
Adding a touch of personalization is the best way to connect with your customers. The customization option will create a unique identity and make you stand out in the crowd. The good thing is that customizing an illuminated lightbox is a piece of cake.
The frame is a blank canvas, and all the customizations are done with translucent inserts. You can keep on updating the inserts when you want to introduce new products or highlight seasonal promotions.
Create an Instant Visibility With Illuminated Lightbox Signs!
To make your business successful, you must prioritize capturing the attention of people passing or driving by your establishment. Nothing does the job as effectively as Illuminated lightbox signs. But if you get this wrong, you could be driving prospective customers away.
This is why we recommend you get the job done by professionals. We at Sign Solutions provide custom Illuminated signs in the Cayman Islands for different businesses.
Contact our associates at Sign Solutions if you are looking for a One-of-a-Kind Lightbox Sign.
Give your business the limelight it deserves!